One Moore…

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Frogs!

I am a student of propaganda, so when I heard that a professor on the topic did an analysis of Fahrenheit /911 I was intrigued. When it turned out to be a 24 page dissection of the techniques used from the POV of an expert in the field (Kelton Rhoads) I got more interested. So that it doesn’t disappear I have linked to a copy on my own server, but you really should go to the source and grab it.

Learn how to manipulate your audience from a master ๐Ÿ™‚

“One commentator said: ?When Moore takes us to Iraq, on the eve of war, he shows placid scenes of an untroubled land on the brink of imperial annihilation. With all the leisurely strolling and kite-flying, it is unclear if Iraqis are living under a murderous dictatorship or in a Valtrex commercial? According to the footage that ensues, our pilots seem to have hit nothing but women and children.?40 That?s the genius of contextualization: we might think it, but Moore never said it. There?s a science to making people think and feel what the propagandist wants them to think and feel. As Moore promises, ?any swing voters that see my movie will leave having swung.?41 Carefully setting up the context in which a person or event is considered has a powerful effect on what we actually think and how we feel. That?s a bitter pill to swallow?we like to think we?re in control of our own thoughts and emotions. But years of social science document how easy it is to manipulate the thoughts and feelings of others.” – quote in context