srsly.
โHere are the basics. The Optimus Mini connects to your PC via USB and features three keys, each with their own backlit OLED screen. Each key can display a static image or full animation. Press the key and a different action occurs depending on what is assigned to it. Think it as some kind of futuristic dynamic hotkey device.โ
Oh ThinkGeek, how I hate you http://www.thinkgeek.com/computing/input/88ee/.